Palace Product Descriptions Book
PALACE’S PRODUCT DESCRIPTIONS HAVE BEEN MADE INTO A BOOK
In the name of honoring some of its best to-date, the London-based label is teaming up with publisher Phaidon this season to release an official printed archive of online descriptions – a book which features unconventional blabberings dating back to Palace’s 2013 debut.
Officially titled Palace Product Descriptions: The Selected Archive, the book features more than 3,000 descriptions in total, which have been organized into 22 tongue-in-cheek categories, including Anatomy, Animals, Etiquette, Philanthropy, Romance, and Travel.
Authored by Palace co-founder, Lev Tanju, whose style tore up the copywriting rulebook, the book opens with an introduction by writer, poet and literary critic Sam Buchan-Watts, who argues that Tanju has “pioneered an artform in a place where few people thought to look,” and he’s right.